Outbound marketing is dead whether its a product or it is a service, that is applicable for job hunting also. You are sending your resume to companies for a particular job where 1000 of millions of people send their resumes, it is really hard to get an entry. Moreover 60% of the whole jobs are [...]
Posts under ‘Marketing’
Marketing in health care services – Important considerations
Health care services is one of the most difficult value propositions to market, as with all services they are characterized by
Intangibility - Inability to see, feel, taste, or get an idea about the service in addition to this these health care services have further credence qualities in nature that is even after experiencing the service [...]
Build a Personal Brand
Personal branding is a popular term now a days, more professionals are accepting the fact also. Identifying personal skills and branding will help in career search and in their continuous professional development.
To elucidate, personal branding is the process of identifying your unique values & characteristics which you can bring into the team and also to [...]
IKEA brand Success Strategy
Recently I came across to study the product positioning and selling strategies of IKEA. IKEA is a private held, international home products retailer that sells flat pack furniture, accessories, and bathroom and kitchen items in their retail stores around the world. The company, which pioneered flat-pack design furniture at affordable prices, is now the world’s [...]
