Archive for the ‘Marketing’ Category

Build a Personal Brand

Build a Personal Brand

Personal branding is a popular term now a days, more professionals are accepting the fact also. Identifying personal skills and branding will help in career search and in their continuous professional development. To elucidate, personal branding is the process of identifying your unique values & characteristics which you can bring into the team and also

IKEA brand Success Strategy

IKEA brand Success Strategy

Recently I came across to study the product positioning and selling strategies of IKEA. IKEA is a private held, international home products retailer that sells flat pack furniture, accessories, and bathroom and kitchen items in their retail stores around the world. The company, which pioneered flat-pack design furniture at affordable prices, is now the world’s

Switch to our mobile site