So now we have it in the open , for survival of any organization , social media is or soon would be an essential requirement. So the next question which arises is , does a Brand need to engage with all platforms. - In answer to this I would say , that’s a highly subjective [...]
Posts under ‘Strategy’
Social Media for dummy marketers 1 – why social media?
Conventional marketing has been around for donkeys years , as early as the Gutenberg’s metal movable type in the 1450s , there were marketers ready to disseminate information, yes the science behind it was not perfected, it was more of trial and error. But then came technology first in the form of magazines, then newspaper and then the radio and Television. Mass media [...]
How to do Scenario Planning?
Scenario planning is one of the effective tool to analyze future prospective of your business. But that doesn’t mean that forecasting the future, it is looking at all the possibilities of the future. Your requirement to conduct Scenario planning Good team (5 – 8 members) who can think diversely Get 2 different colored of “Post [...]
