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	<title>I am a CEO &#187; personal branding</title>
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	<description>All about Entrepreneurship &#38; Strategy</description>
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		<title>Stop Outbound Marketing for Job Hunting</title>
		<link>http://www.iamaceo.com/marketing/stop-outbound-marketing-for-job-hunting/</link>
		<comments>http://www.iamaceo.com/marketing/stop-outbound-marketing-for-job-hunting/#comments</comments>
		<pubDate>Tue, 02 Feb 2010 15:27:03 +0000</pubDate>
		<dc:creator>sanil</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[job]]></category>
		<category><![CDATA[job hunting]]></category>
		<category><![CDATA[outbound marketing]]></category>
		<category><![CDATA[permission marketing]]></category>
		<category><![CDATA[personal branding]]></category>
		<category><![CDATA[sneezers]]></category>

		<guid isPermaLink="false">http://www.iamaceo.com/?p=178</guid>
		<description><![CDATA[Outbound marketing is dead whether its a product or it is a service, that is applicable for job hunting also. You are sending your resume to companies for a particular job where 1000 of millions of people send their resumes, it is really hard to get an entry. Moreover 60% of the whole jobs are ]]></description>
			<content:encoded><![CDATA[<p><!-- Start Shareaholic LikeButtonSetTop --><!-- End Shareaholic LikeButtonSetTop --><a href="http://www.iamaceo.com/wp-content/uploads/2010/02/sneezer.png" rel="lightbox"><img class="alignright size-medium wp-image-179" title="sneezer" src="http://www.iamaceo.com/wp-content/uploads/2010/02/sneezer-300x160.png" alt="" width="300" height="160" /></a>Outbound marketing is dead whether its a product or it is a service, that is applicable for job hunting also. You are sending your resume to companies for a particular job where 1000 of millions of people send their resumes, it is really hard to get an entry. Moreover 60% of the whole jobs are not advertised and they employ mostly through personal references.</p>
<p>The best way to find entrance is to identify your sneezer&#8217;s.  Sneezer&#8217;s are people who can help refer you to the right place at the right time, also they can market you. They might have the right commanding power to recommend you to the place.  By identifying your sneezer&#8217;s you are essentially converting yourself as a inbound marketing product.</p>
<h3>Where can you find your sneezer&#8217;s?</h3>
<ol>
<li>Go to different networking Events and network with people who are in the same segment you are interested in. Pitch yourself to them and get in touch with them regularly make him/her as a friend.</li>
<li>Join different LinkedIn groups which you are interested in and contribute your thoughts in various discussions. Try to be a &#8220;purple cow&#8221; answering questions in the discussion(s). Not like I second this point that guy and all.</li>
<li>Finally create your own portfolio and brand yourself in professional social networks.</li>
</ol>
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		<title>Build a Personal Brand</title>
		<link>http://www.iamaceo.com/marketing/build-a-personal-brand/</link>
		<comments>http://www.iamaceo.com/marketing/build-a-personal-brand/#comments</comments>
		<pubDate>Sun, 15 Nov 2009 00:11:49 +0000</pubDate>
		<dc:creator>sanil</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[linkedIn]]></category>
		<category><![CDATA[market yourself]]></category>
		<category><![CDATA[personal branding]]></category>

		<guid isPermaLink="false">http://www.iamaceo.com/?p=75</guid>
		<description><![CDATA[Personal branding is a popular term now a days, more professionals are accepting the fact also. Identifying personal skills and branding will help in career search and in their continuous professional development. To elucidate, personal branding is the process of identifying your unique values &#38; characteristics which you can bring into the team and also ]]></description>
			<content:encoded><![CDATA[<p><!-- Start Shareaholic LikeButtonSetTop --><!-- End Shareaholic LikeButtonSetTop --><img class="alignright size-full wp-image-76" style="float:right;" title="personal brand" src="http://www.iamaceo.com/wp-content/uploads/2009/11/personal-brand.jpg" alt="personal brand" width="352" height="276" />Personal branding is a popular term now a days, more professionals are accepting the fact also. Identifying personal skills and branding will help in career search and in their continuous professional development.</p>
<p>To elucidate, personal branding is the process of identifying your unique values &amp; characteristics which you can bring into the team and also to the organization. After identifying your uniqueness, communicate it in a professionally memorable &amp; consistent manner in all your thoughts and actions, present it online &amp; offline to all your current and prospective stakeholders.</p>
<p>In fact, many are still unclear about the way to achieve personal brand.</p>
<h2>4 Simple Steps</h2>
<p>Personal branding can be done in may ways, from my point of view you should be more towards creating buzz about yourself both offline and online.</p>
<p>1) Create a personal blog and write about your unique strengths regularly. Suppose if you are good at &#8220;Strategy&#8221;, write your strategic points from your point of experience and perspective. It can a strategic advice to companies, governments etc.You can also write about different strategic and its related articles.</p>
<p>2) Create a good social network profile. I prefer <a href="http://www.linkedin.com/" target="_blank">LinkedIn</a> as a good social network profile. There are certain tips which can be applied while creating  / updating your <a href="http://www.chrisbrogan.com/make-your-linkedin-profile-work-for-you/" target="_blank">profile</a>.</p>
<p>3) Get in touch with respective communities. This is very important, because this is the place where you can network. Try to attend all possible events organized by them. If you are introvert, try to network slowly, once you start proper networking you will be an extrovert.</p>
<p>4) Try to take seminars and presentations when ever you get a chance, try to present your own thoughts this will give you a better stand for you from others.
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